"AMC chief executive Adam Aron said he wanted to encourage so-called millennials to visit the cinema. He told Variety magazine: 'You can't tell a 22-year-old to turn off their cellphone. That's not how they live their life.'"
Well, I'm out. Let's keep caving in to every entitled group out there so we can have a nation full of disrespectful crybabies.
"But he said he would have to find a solution that did not disturb other movie-goers."
Like what, back row only? Allowing phone use at all opens the gate to carelessly leaving the ring/text sound on. People will be focused on their phone, giggling, etc. How about you just don't go to a movie IF YOU DON'T WANT TO WATCH A MOVIE? [link]